oolo is an AI-powered solution that proactively monitoring ad performance, oolo automatically detects and translates data anomalies into actionable, easy-to-understand business imperatives.
Combining machine learning, industry-specific data relationship mapping, and codified operational know-how, oolo helps marketing and monetization teams get the most out of their time, data, campaigns, and inventory.
With oolo’s Deep MonitoringTM, troubleshooting and optimization tasks are smartly prioritized and surgically executed — eliminating everyday frustrations and inefficiencies.
Awards
oolo AI Features
- Cohort performance tracking
- Key metric anomalies (e.g. Spend, Clicks, Installs, eCPI, Install%, IPM, Dx ROAS, Dx ARPU, CTR, Impressions, Revenue, Requests, eCPM, Req eCPM, Fill%, Viewability, Latency etc.)
- Share-of-Voice changes
- Sudden stops
- Channel / Network trends
- Campaign cannibalization
- Pricing / Flooring opportunities
- Setup / Targeting missteps
- Predicted shortfalls
- Versioning / Integration issues
- Product change implications
- Discrepancies
- Benchmarking
- A/B test insights
Team
Yuval Brener
A serial entrepreneur, Yuval has more than a decade of experience in executive roles. As oolo’s CEO, Yuval sets the organization’s strategic direction and presides over daily operations. Prior to founding oolo AI, Yuval was CEO of Carambola — provider of a popular monetization widget for digital publishers. In his spare time, Yuval studies mindfulness.
oolo AI Data
Founded: | 2020 |
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Employees: | 10-50 |
Sources: Company Data, Press Reports, Linkedin, Twitter, Owler, SimilarWeb
oolo AI Info
Platforms: | - |
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Types: | - |
Groups: | App Monetization, User Acquisition |
Unleash the power of #AI on your business data! 🤖 Read about it here » https://t.co/evpyL1HgAv https://t.co/gL89b70H7o
(about 7 days ago)
On Father's Day and every day, we hope you find the time to focus on what really matters! https://t.co/quNSAGMpME
(about 12 days ago)
There's not enough time in the day. On that, everyone seems to agree. But what if there was a way to create more ti… https://t.co/Glgih1kM7U
(about 19 days ago)
App publishers and marketers, rejoice! 🙌 oolo AI is here to help your maximize your monetization, streamline workfl… https://t.co/bRTIQdHRyp
(about 20 days ago)
We're proud to give publishers effortless oversight — ensuring that their problems are quickly found & fixed and th… https://t.co/2gpnJ7xtj9
(about 21 days ago)
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- Publishers Need Prescriptive Analytics Tools When it comes to ad revenue, there are a lot of moving parts that contribute to a digital publisher’s success or failure. Profitably matching the bid and the ask for a given ad unit may seem relatively...
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Contact |
contact@oolo.io https://www.oolo.io/contact-us |